Switching everyday brand's logos and designs around by placing them onto other well known packaging really does make you view them quite differently. The idea of Anton Deloy's New Pack Project is not to knock or tarnish the brands, but to show how simple it is to change their meaning and alter our perspective.
The project has only been going for couple of weeks and new designs are being added frequently.
haha they are awesome! mind boggling too I must say
ReplyDeleteKatrina Sophia Blog
Oh this is brilliant! That pinterest-one is so good. I agree with Katrina, mind boggling too!
ReplyDeletethe tabasco shoes..Im sure my son would be crazy about them!
ReplyDeleteThis is so cool! Love the chanel/heinz bottle.
ReplyDeleteI had to take a few seconds to get your head to adapt to these because some are such iconic brands you're not used to seeing them any differently. Not sure if that makes much sense but you get the jist! Properly fancy a kit kat now to be honest...
ReplyDeleteTabasco would certainly put a spring in my step!
ReplyDeleteThis is really cool, crazy how jarring they are because of how a product's shape become such a big part of its brand!
ReplyDeleteLa Dulcie Vita
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Interesting approach... Heinz looks very sleek, eh? :)
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