30 Oct 2012

Eastie Empire A/W 12





Something a bit different today, I received Eastie Empire's A/W 12 looking through the post some weeks ago and I've been meaning to share it ever since. Eastie Empire are a small British menswear label who take strong influence from traditional sportswear, key figures within their sporting field and the exploration of all things gentlemanly. Relative newcomers on the block, Eastie Empire was set up in 2009 by S. J. Weston and has gained a cult following for their simple, tailored and functional sporting-inspired garments. All made using locally sourced fabrics in factories around the British Isles.

I'm not the sportiest guy around and I don't think I'd be up for a 10k run is this stuff but you can imagine some big time sport stars in Victorian England playing a spot of tennis in some of their jersey pieces. The collection is inspired by those same names off the field too; who were donning soft, layered tailoring gear which would be worn at the whiskey club or taken off at drop of a hat for a good old fashioned fist fight. Each piece features the name of who it was inspired by, all which have been discovered after heavy research into old photography and archive materials at libraries, vintage fairs and art galleries."Matters Maketh Men" as they say in the trade.

For more info on Eastie Empire visit their site.

9 comments:

  1. The catalogue looks beautiful - I've got the impression monochrome prints are quite en vogue these days. The clothes are pretty cool, too.

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  2. whiskey clubs & spots of tennis! I love it. The catalog is appealing. I like the color.

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  3. i LOVE the old photography influence for this look book...so cool

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  4. Innovative approach on the Company's part!

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  5. You always post the most amazing packaging and what not. I love the blue tint of this one. And even better that all of the fabric is made locally.

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  6. ha, i'm loving motherhood yes...do i love the crying at 3am? well...not really ;)

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  7. Anonymous10:24

    Matthew have you seen this?

    http://thetrad.blogspot.co.uk/2012/10/swedish-sea-salt-soap-is-seashore.html

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  8. lovely lookbook! digging the old school look ;)

    xx
    jess

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  9. In reply to your comment-

    I feel the whole made in England deal has some talk over here. People dig it, at least i do.
    I really hope your plans work out man. Seems really interesting, i'd love to see posts about it hopefully sooner than later. Lanyards sound good too. Can't wait to check those out!

    Bummer you missed the car show. Seems like it would have been a good one. I haven;t been to a car show in ages. I definitely would like to check some out over here just to look around, but photo wise I love snapping a picture of the vehicle in it's natural habitat i suppose you could say. The surroundings and everyday sites suit the vehicles so well. It's also fun to keep an eye out and be on the hunt for some parked gems wherever you are.

    You're bike looks really good! Seems pretty solid and legit. I hope you love to ride it. Do you plan on going brakeless? I must admit, it makes it 10x funner and more exciting. Be down to see some pics of the bike from you.

    Loving this lookbook. I find it pretty inspiring as i've really been into photos like this. Nice touch of the blue ink rather than traditional black. Definitely enjoying the vintage vibe.

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