26 Mar 2012

Inspiration - Food Packaging

I had some time to kill on Friday so  I decided to go around various supermarkets and food markets for some design inspiration. As I've mentioned I've been working on a logo for a charity so I thought it would be cool to see what's going on on that front, but I did veer off and just snapped anything that caught my eye. I was mostly looking for logos & fonts, colour combinations, packaging shape/style, off-beat stuff and of course humor! All these beauties were found in Waitrose, Booths and a local food market called Barton Grange. I had to be careful as I was getting a lot of suspicious looks in the bigger supermarkets, I've heard stories of people being arrested for taking photos in one place.

You guys know I'm really into stuff like this and I know a few of you do too so I thought it might make a regular feature of it, you never know when this stuff might trigger an idea. Has anyone seen any interesting packaging of late?

21 comments:

  1. I'm such a sucker for good food packaging, I'll snap some pics next time!

    ReplyDelete
  2. I love all of these! And whiskey marmalade? Sounds intriguing.

    ReplyDelete
  3. Ahahahah, seriously? Arrested for making pictures in public places... well, it doesn't sound like complete gibberish, but it's not like you make photos of people!?

    I like these, the onions are really nice. Very clean and... nice.

    ReplyDelete
  4. Love all of them...clean and creative.

    Great post.

    ReplyDelete
  5. Awesome post! I think I'll do something like this with inspirational polish packgaging.
    Gentelman's Marmelede and Cartmel sounds and looks yummy.

    ReplyDelete
  6. i enjoy things ten times more when they are packaged nicely .. i'd love to see posts like this become a regular thing!

    ReplyDelete
  7. Anonymous10:25

    Great selection of finds! I'm such a stereotypical consumer when it comes to packaging, if it looks pretty I'm likely to cave and buy it. Think the tins of fins with the painting labels are my favourite.
    L x

    ReplyDelete
  8. sometimes packaging it´s so good that i almost don´t wanna open it and consume what it is inside.. hahah yes. I´m that lame.


    xx

    ReplyDelete
  9. The thing about food packaging is you look at it all the time, but often don't see it - unless you're seriously interested in product design, that is. Great examples, and I'll keep my eyes peeled!

    ReplyDelete
  10. aah this is wonderful! I love stuff like this... The last one's actually my favourite :)

    ReplyDelete
  11. Looking at these photos remind me of grocery shopping? Hahaha I dunno I love grocery shopping!

    ReplyDelete
  12. I love these kinds of posts. It's reassuring for me that I am not the only suspicious looking aisle lurker. I really like the Mr Fitzpatrick Cordial bottles!

    ReplyDelete
  13. I LOVE the food packaging in M&S and do get sucjed into buying stuff just because the outer pack looks cool.

    ReplyDelete
  14. Interesting source of inspiration. I worked at the creative agency that did the Vitamin Water packaging!

    ReplyDelete
  15. the Wessex Mill flour makes lovely bread! I really liked the drawn Waitrose campaign, with all the illustrations of crabs and veg!- not packaging but equally inspiring
    www.theorangewalls.blogspot.com

    ReplyDelete
  16. really diggin' that pickled onion jar (in a weird kind of way) if you admire these kind of things, you should check out the packaging they do at Trader Joe's. not sure if you've heard of it before, but it's an all-natural tree hugger grocery store in the US. they might have it in the UK? anyways, you will looooove!

    http://www.traderjoes.com/

    ReplyDelete
  17. I like what you are seeing. I think the vitamin water is very messy though. Love the Os on the onions. Just saw the movie Toast last night, the starting titles of the movie were cool as they used old packaging to drop the name's of the director etc on. Xxxx

    ReplyDelete
  18. dr. stuart's and shaken udder are sooooo fun! really nice packaging.

    nouveauskin.blogspot.com

    ReplyDelete
  19. I too love things like this and branding in general. I just read Brand Sense which is a fab book which I think you would find very interesting. There is this thing called The Smash test - so for example, the classic Coca cola glass bottle was designed so that if it broke the pieces of glass would still be recognisable of that of a coke bottle. If you take the brand name off a Tiffanys box you will still recognise the box as the brand...same with all the other big brand names. A brand needs to be smash-able in so many ways so it's always recognised.

    Back to packaging - I really love simple styles like the pickled onions or the Fiddler's crisps.

    ReplyDelete
  20. Love packaging design. This vintage look trend is so awesome!

    ReplyDelete
  21. this is great !

    ReplyDelete

Thank you for taking the time out of your day to comment. Please leave your URL so we can visit your site.